Areas of Expertise
Art Direction
Brand Identity
Corporate Identity
Concept Development
Creative Ideation
Web Design
UX/UI Design
Hi, I’m Markus :)
I am a fast-paced creative driven by a passion for crafting innovative solutions that not only catch consumer attention but also boost brand profitability.
With over a decade of experience as a Creative, I’ve navigated the design space both within in-house roles (E-commerce) and on the agency side, gaining valuable insights that fuel my passion for cutting-edge design and communication.
I specialize in crafting compelling brand identities, developing user-centric UX/UI solutions, fostering creative ideation, and steering the art direction for diverse projects. I’m not just about design; I thrive on leading creative teams, emphasizing collaboration and creative out-of-the-box thinking.
Email
markus.kahr@gmail.com
Home Furnishing Nordic
Design Manager / AD
2020-2023
Work experience
Home Furnishing Nordic · Full-time
In my capacity as the Head of Creative overseeing all brands under the Home Furnishing Nordics umbrella (including Trademax, Chilli, Kodin, and Furniturebox), my responsibilities encompass a comprehensive array of communication materials developed in-house. This entails spearheading the creation of diverse assets such as banners, email campaigns, social media content, in-store materials, and radio and TV advertisements.
My role extended beyond the realm of day-to-day creative operations. I was involved in the company's rebranding and repositioning initiatives, actively shaping the visual identity of Home Furnishing Nordics brands. This strategic involvement has contributed significantly to the enhanced market presence and perception of Home Furnishing Nordics brands.
Moreover, as a manager of the creative department, I led a dynamic team consisting of digital designers, a copywriter, a UX/UI designer, and a curation specialist. My leadership style aimed to foster an environment that nurtured creativity and innovation.
Overseeing personnel and production within HFN's creative department, I ensured the seamless execution of campaign deliverables. This encompassed not only guiding the team through day-to-day tasks but also steering larger projects that played a pivotal role in shaping the brand narrative. Together with the in-house studio team, I coordinated and directed concept and art direction for photo shoots, TV commercials, and social branding endeavors. My multifaceted role afforded me the opportunity to blend strategic thinking with hands-on creative direction, contributing to the overarching success of Home Furnishing Nordic.
New Few Agency
Art Director
2019-2020
New Few Agency · Full-time
As an Art Director at New Few Agency, my expertise encompassed art direction, marketing, and strategic brand communication, with a particular focus on understanding business intricacies and optimizing the digital customer journey.
My responsibilities included spearheading the development of various corporate identities, website designs, and other graphic deliverables. I approached each project strategically, aligning creative efforts with overarching brand strategies to ensure a cohesive and impactful outcome.
During my time at New Few Agency, I maintained a proactive and results-driven mindset, leveraging my skills to achieve our clients' objectives. This approach not only solidified my expertise in art direction but also contributed to the successful execution of marketing and branding strategies.
In summary, my tenure at New Few Agency involved a dynamic blend of art direction, marketing acumen, and strategic brand communication. I played a significant role in contributing to clients' success through the development of diverse corporate identities, compelling website designs, and a range of graphic deliverables.
Great Agency
Art Director / Digital Designer
2015-2019
Great Agency Sweden AB · Full-time
In my role as a Art Director and digital designer at Great Agency, I specialized in corporate identity design, successfully crafting impactful brand identities, compelling website designs, and customized UX solutions. My notable track record includes collaborations with esteemed companies such as Aller and Klaravik, where I made substantial contributions to enhancing their market presence.
I approached corporate identity design strategically, conducting in-depth analyses of company values to ensure that every design choice aligned with the overarching brand strategy. This methodology extended beyond visual aesthetics to include the development of engaging website designs, seamlessly translating brand narratives into the digital realm. I prioritized user-centric principles, resulting in an intuitive and cohesive user journey.
My focus was on elevating brands through strategic and well-designed corporate identities, a commitment reflected in successful projects with industry-leading clients.
Logotypebolaget AB · Full-time
Graphic designer / Art Director at logotypebolaget based in Malmö which focused mainly on Logo, Identity and website design. Worked with a large amount of small to medium-sized businesses within a wide array of fields. This consisted of startups to more well established brands that were in need of graphic design deliverables and websites.
The projects mainly centered around corporate identity design but i also worked with packaging design. One of the most noteable projects was the brand identity for Malmö Pride 2015 which included foliage of Skånetrafiken trains and buildings.
Logotypebolaget
Graphic Designer / AD
2011-2015
JS Media · Freelance
Worked with project managers, photographers and copywriters to design corporate branding magazines for a wide array of clients. My role as a designer comprised of developing appealing design solutions that aligned with companies brand identities and market positioning goals together with a close interaction with customer input and feedback.